01A dynasty
It all begins with Pierre-François Pascal Guerlain, who opens his perfumery in Paris in 1828. His sons, then his grandsons, take over and turn the workshop into a legend. For more than a century and a half, every great fragrance of the house carries the signature of a Guerlain.
The dates that matter
- 1828The first shop opens on the rue de Rivoli.
- 1889Jicky, by Aimé Guerlain, one of the first modern perfumes.
- 1925Shalimar, by Jacques Guerlain: amber becomes a myth.
- 1989Samsara, signed by Jean-Paul Guerlain, a tribute to sandalwood.
- 2012La Petite Robe Noire wins over a new generation.
- 2017Mon Guerlain, lavender and vanilla, reinvents femininity.
At Guerlain, a perfume is handed down like a family secret.
02The Guerlain signature
Connoisseurs recognise a Guerlain with their eyes closed: a powdery softness, a deep vanilla, a trail that lingers. Today Thierry Wasser watches over this heritage, alongside noses such as Delphine Jelk, behind La Petite Robe Noire and Mon Guerlain.
Four Guerlain at ROSÉ
Provence lavender and vanilla: femininity, 2017 style.
Black cherry, almond and rose: gourmand and elegant.
Honey, magnolia and amber, signed by Maurice Roucel.
Every Guerlain bottle from ROSÉ arrives new and factory sealed. All that is left is to choose your chapter of the story.